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Hi I am Astha! Nice to meet you 🙂

I’m a Senior UX Designer/Consultant, and I have 10+ years of experience designing web applications (cloud platforms), mobile apps (Android/iOS) & websites (responsive) for internal and client-facing users. The diverse industries I have worked across are: fin-tech, banking, telecom, consulting, government, and technology-driven digital spaces. Certified at Agile Project Management (PMI-ACP) with high proficiencies in UX research, Visual Design, and Interaction design, along with strong business acumen, communication skills, empathy for users & the aptitude to adapt to new technologies.

Top-notch companies I’ve worked at: IBM, Deloitte, PwC, Rogers, CIBC, Scotiabank, BMO and so on.


Skills (deliverables) include:

• Accessibility & Inclusive design (wcag)
• Information Architecture
• Agile Scrum
• Research & Analytics
• Branding (Identity)
• Strategy & Planning
• Knowledge of HTML/CSS
• Sketch, Invision, Figma, Adobe Creative Suite

• Product Design
• UI/UX Design
• UX Research
• Visual UI Design
• Prototyping
• Critical Thinking
• Problem Solving
• Information Architecture